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Guests can mark their calendars for all seasonal events and openings including:

LEGOLAND Water Park: Season Opening on March 9

Come enjoy a full spring and summer floating along Build-A-Raft River, splashing in DUPLO^® Splash Safari and the Joker Soaker water playground, taking a dip in the LEGO Wave Pool or speeding down the Splash Out and Twin Chasers slides. LEGOLAND Water Park will be open on select dates March 9 through October: www.legoland.com/en/florida/planning-your-visit/park-hours/

THE LEGOMOVIE WORLD: Opening March 27

Guests go from the theater to the theme park with the launch of THE LEGO MOVIE WORLD. Created in partnership with Warner Bros. Consumer Products, this impressive expansion features three new rides and numerous attractions; all inspired by the characters and themes of the worldwide blockbuster THE LEGO MOVIE and the exciting new big-screen animated adventure sequel THE LEGO MOVIE 2: The Second Part.

Red, Brick & Boom: July 4-6

Celebrate America’s Independence over three days as the skies above Lake Eloise fill with one of the biggest fireworks shows of the year! Before the sun goes down, help create a giant U.S. flag out of thousands of LEGO bricks.

NEW – THE LEGO MOVIE DAYS: July 13-14, 20-21 & 27-28 and August 3-4

Fans of Emmet, Wyldstyle, Unikitty and Benny, rejoice! After watching the sequel to the blockbuster THE LEGO MOVIE, LEGOLAND will offer the complete theater to the theme park experience through event activities, special character meet-and-greet experiences, a THE LEGO MOVIE mosaic build, scavenger hunt and themed food.

Fire Safety Weekend: August 10-11

Presented by the National Fire Protection Association, this entertaining and informative event teaches kids about fire safety with a variety of fun activities in the theme park, including information from NFPA’s annual Fire Prevention Week theme.

Brick or Treat: October 5-6, 12-13, 19-20 & 26-27

Our popular Halloween event returns full of spooky, kooky LEGO fun for kids. The friendly-not-frightening event features trick-or-treating inside the theme park, giant LEGO models and photo ops, LEGO build activities, meet-and-greets with LEGO Halloween characters and a Halloween-themed firework spectacular in Pirates’ Cove.

*Brick Dash 5K: October 12

The community-focused wellness event welcomes runners and walkers of all ages. Registration is required and will be available online at a later date.

Holidays at LEGOLAND: November 29-30, December 1, 7-8, 14-15 & 20-31

Celebrate the holidays the LEGOLAND way! This jolly time of year features a combination of seasonal shows, special treats, twinkling lights and more during Christmas Bricktacular and Kids’ New Year’s Party!

It is definitely going to be a Year of Awesome at LEGOLAND Florida! Which event is on your must-do list for this year?

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Ninjago World is a relatively small area of the park just past Coasterasaurus. There were a lot of invited media and guests and we didn’t fit comfortably into the area. Luckily, Jordan was able to hop up on a short wall and take pictures during the opening ceremony because from where I was standing all I could see was the woman in front of me holding her phone over her head to try and get pictures. I felt really bad for the young kids standing to my left who were whining because they couldn’t see either. I also apologize for the photo quality but we were facing into the Florida sun.

There was a small stage with a narrator telling a story about Ninjago and how to Become the Ninja. Then to demonstrate the 5 ninja moves you need to do on the ride they brought out a local martial arts student and a celebrity to demonstrate the move. The celebrities present were from “Fuller House”: Jodie Sweetin, Soni Bringas, Michael Campion, Ashley Lioa, and Elias Harger, and from “Designated Survivor” and “Fuller House”, Mckenna Grace. The brief ceremony ended with a lot of confetti!

We then got in line to ride the ride. The queue area has interactive Lego play areas scattered throughout. There is also a video that teaches the 5 moves necessary for the ride. The moves are The Cobra, The Shuriken Shuffle, The Fireball Flinger, Chops of Fury, and The Lightning Strike. We enjoyed the ride, it is quite the arm workout. Jordan scored the 5th highest score of the day so far, of course, it was still early. Below is a video from Legoland about the ride.

If you have children ages 4-10, Legoland Florida is a great place to spend a day. One day admission for guests 3+ is $73 if purchased in advance online, $93 at the gate. There are also multi-day and annual passes available. Visit Legoland for more information,

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Junior Master Model Builder is a fun and interactive LEGO® building competition that takes place quarterly. Guests are invited to participate and build a model that follows the designated LEGO theme for each competition. Quarterly winners receive special prizes and will be invited to participate in the Ultimate Build Off at the end of the year.

• January 26 and 27, 2013: LEGO City Theme
• May 4 and 5, 2013: Yoda Chronicles Theme
• July 4 and 5, 2013: Independence Day Theme
• November 9 and 10, 2013: LEGO Chima Theme

LEGO® Friends Weekend is a daytime party for girls that includes a LEGO Friends building event, entertainment, games, activities, a chance to meet your favorite character and much more. This second annual event celebrates girls and their personal individuality, just like the LEGO Friends product line for girls.February 9 and 10, 2013

LEGOLAND Water Park, a park within a park, re-opens with a splash and just in time for spring break and summer-time fun. Guests of all ages can spend a full day of play in the water park with the Build-A-Raft River, where guests can build their own LEGO inner tubes and float down a 1,000-foot lazy river, the DUPLO® Splash Safari, the Joker Soaker water playground, a 583,000-gallon wave pool and five slippery-fast water slides. Opens March 9 and runs through the end of October. Daily operational hours vary and can be found at www.legoland.com.

Winter Haven Hospital Foundation’s Citrus Classic 5K Run and Fun Walk* allows runners and walkers to “play their part” during this community-wide health event designed for participants of all ages. Participants receive exclusive discounts for post-event park admission. Visit www.legoland.com for event registration fees and processes. April 6, 2013

LEGO® Star Wars Days is a thrilling event where guests will feel the power of the force. Celebrating all-things Star WarsTM, guests will enjoy reliving the Star WarsTM saga in the park’s newest expansion of Miniland USA where the six live-action Star WarsTM movies, as well as a scene from the animated series Star Wars: The Clone Wars are created of more than 1.5 million LEGO bricks. Guests will enjoy a Yoda Scavenger Hunt and a special LEGO Yoda build activity. May 4 and 5, 2013

Red, Brick & Boom allows guests to celebrate the 4th of July with a bang at this second annual Independence Day event. With special viewing glasses that turn ordinary fireworks into millions of exploding bricks, this July 4th celebration is sure to dazzle and delight with three nights of family fun and fireworks. July 4, 5 and 6, 2013

Brick-or-Treat offers safe and family-friendly Halloween festivities every Saturday and Sunday in October. This spooky, kooky event features a Haunted Scavenger Hunt in Miniland USA, trick-or-treating along the brick-or-treat trail, LEGO build activities, the largest LEGO Jack-O-Lantern in the world, Halloween entertainment and an all-kids costume contest with brick-tastic prizes! Weekends in October 2013

Christmas Bricktacular brings in the holiday season with a 30-foot tall LEGO Christmas tree made of 270,000 LEGO bricks, festive decorations, LEGO build activity stations, a LEGO Santa Scavenger Hunt and holiday entertainment. LEGO Santa and LEGO Toy Soldier make daily appearances in the park providing a perfect family photo opportunity. Weekends in December 2013

Countdown to Kids’ New Year’s Eve Party features nightly fireworks over Lake Eloise. Watch the spectacular fireworks explode into millions of tiny LEGO bricks with special viewing glasses. December 26-30, 2013

Kids’ New Year’s Eve is the perfect way to bring in the new year with the family where the giant LEGO brick drops at a very kid-friendly midnight KST (Kid Standard Time) – otherwise known as 6 p.m. EST. Other event elements include a spectacular fireworks show and a DJ dance party in Miniland USA. December 31, 2013

All events (*except Citrus Classic 5K) are included with regular park admission. The best way to experience LEGOLAND Florida is with the new LEGOLAND Florida Resident Pass starting at just $10 per month after a down payment (only $159 for adults, only $129 for children/seniors). Pass members receive unlimited admission for 12 months to LEGOLAND Florida and the LEGOLAND Water Park, as well as all other Merlin US attractions (LEGOLAND California & Water Park, LEGOLAND Discovery Centers, Sea Life Centers and Madam Tussauds), free parking and 10% off food and merchandise with no black-out dates. The Monthly Payment Plan includes a down payment of $57.24 with a monthly payment of $9.26 for an adult and a $46.44 down payment with a monthly payment of only $7.51 (pre-tax) for a child/senior. For the most current information on special events, daily operating hours and to purchase tickets, visit www.LEGOLAND.com.

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During Brick-or-Treat, presented by Wells Fargo, Miniland USA will transform into a fun, haunted scavenger hunt for the whole family with the invasion of LEGO® Monster Fighters and their enemies. With extended hours on Saturdays, Miniland USA gets a bit more spooky when the sun goes down and the fog rolls in on these LEGO® cities.

This thrilling family event also features trick-or-treating along the brick-or-treat trail, a kids’ four category costume contest with brick-tastic prizes and a build your own Halloween themed LEGO® pumpkin model activity station. Only found at LEGOLAND Florida, families can also check out the world’s largest LEGO Jack-O-Lantern made of 26,500 LEGO bricks and capture a great photo memory.

Activities Include:

• LEGO® Pumpkin Build: Build your own LEGO Pumpkin at the model activity station in the Wells Fargo Fun Town 4D Theatre Plaza
• LEGO® Monster Fighters Haunted Scavenger Hunt: Help the LEGO Monster Fighters capture monsters haunting the cities of Miniland USA in this haunted scavenger hunt. The whole family can enjoy searching for these creatures found in the over 30 million LEGO bricks that make up Miniland USA. With extended hours on Saturdays, Miniland USA gets a bit more spooky when the sun goes down and the fog rolls in on these LEGO cities.
•  Brick-or-Treat Trail: Trick-or-Treat along the Brick-or-Treat trail near the Pirates South Stadium for goodies, tasty treats and other fun surprises
•  Dance Party: Join us for our spooky Dance Party in the Haunted Miniland USA with a live DJ and dance games (Saturday only)
•  Kids Costume Contest: Show off your BOO-tiful costumes in the Kids Costume Contest in the Wells Fargo Fun Town 4D Theatre Plaza to win brick-tastic prizes like LEGO product and tickets to LEGOLAND Florida. Children may enter one of 4 specialized categories: Heroes & Villains, LEGO Monster Fighters, LEGO Themed, and most Creative.

This thrilling Halloween celebration is made possible by our generous sponsors: Hurricane Grill & Wings®, LEGO ClubTM, LEGO® Monster Fighters, Old Navy®, PEPSICO®, Sam’s Club®, Sour Jacks, TECO® Energy, Webb’s Candy Shop, Wells Fargo® and Wendy’s®.

Brick-or-Treat as well as more than 50 rides, shows and attractions can be experienced at LEGOLAND Florida and is included with normal park admission – No upcharge for evening events. For the most current information on LEGOLAND Florida special events, operating schedule and to purchase tickets, visit www.LEGOLAND.com.

Since this is a brand new event for central Florida, I have yet to experience it. I hope to get over there so I can give you a full report on LEGOLAND’s  Brick-or-Treat.

The post Brick-or-Treat Coming to LEGOLAND Florida appeared first on The Mom Maven.

photo courtesy of Chip Litherland

Families can have a blast for less cash this summer at LEGOLAND® Florida. With over 50 rides, shows and attractions and the all-new LEGOLAND® Water Park, Central Florida’s newest theme park offers two great ways to save so families can take part in the ultimate LEGOLAND® Florida experience. Special offers on both Premium Passes and single day Water Park combo tickets add up to a summer of fun. Guests will also enjoy extended summer hours where families can stay and play until 8pm daily Jun. 23 through Sept. 2. From roller coasters to the Build-a-Raft Lazy River, LEGOLAND Florida is the perfect combination of thrill and chill for families with children ages 2 to 12.

New Florida Resident Premium Pass Offer: This 6-week promotional offer allows Florida Residents to get an unlimited, 12 month Premium Pass to LEGOLAND Florida and the all-new LEGOLAND Water Park for just $159 plus tax. The Premium Pass has no black-out dates and includes admission to a year filled with special events at LEGOLAND Florida including the Red, Brick and Boom 4th of July Celebration, the Brick-or-Treat Halloween events, Christmas Bricktacular, a Kid’s New Year’s Eve Celebration and more. Free parking, discounts on food and merchandise and a complimentary subscription to LEGO® Club Magazine are also included. Guests can purchase the Premium Pass at the front gate or online at www.LEGOLAND.com through Jul. 31.

$10 Off Single Day Combo Ticket: A new online discount offers $10 off combo tickets for single day admission into LEGOLAND Florida and the all-new LEGOLAND Water Park. Families can now enjoy both parks for only $77 for adults and $67 for children ages 3-12 and seniors. This promotional offer is only available when purchased online now through Oct. 28 at www.LEGOLAND.com.

Existing Plus and Premium Pass members will also be receiving their own special offer from LEGOLAND Florida. Visit www.LEGOLAND.com for more information.

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Leadership at the park reached out to nationally-recognized psychologist and award-winning author Dr. Susan Bartell to create tools for both guests and employees to help parents manage these challenging situations.

“Our junior roller coasters offer just the right blend of speed and thrill that make LEGOLAND Florida the perfect spot for kids to ride their very first roller coaster,” says Adrian Jones, LEGOLAND Florida general manager. “But because we know the ‘pink knuckle’ nature of these attractions doesn’t mitigate a first timer’s fears, we wanted to provide resources to parents as well as our model citizens to ensure that every first plunge is a positive experience for the entire family.”

According to Bartell, there are a host of mistakes parents commonly make when it comes to handling their child’s fear of roller coasters.

“Dismissing a child’s fear, comparing them to a sibling or friend, bribing them with gifts and money, or labeling a child with a negative name based on their reluctance won’t make them any braver,” says Bartell. “In fact those strategies often cause greater anxiety, and resentment and make them more reluctant, not to mention ruin what should be a great day for the family.”

Brochures featuring the tips will be available online and at the front gate and include things families can do before they leave home and during the day, as well as ways to manage a melt-down and ways to celebrate at the end of the day.

LEGOLAND Florida Technic Coaster photo courtesy of LEGOLAND

A few of the tips:
Before Your Trip

• Learn Online – Young children (especially those who are anxious), don’t like surprises. So, visit the LEGOLAND Florida website with your child and look at the different attractions, discussing how much fun each one will be.
• Tell a Story – Talk to your child about fun roller-coaster experiences that you and other people had when they were kids. Be as animated, silly and positive as possible.

What to do When You Get to the Park

•  Focus on Fun – As you arrive, review the park map and point out all the fun attractions, not just the roller coasters.
•  Take it Slow – Invite your child to pick which attractions she most wants to experience. If she is reluctant to try the roller coasters, begin with at least a couple of her choices.

As the Day Continues…

• Watch and Learn – When some people in your party are eager to try a roller coaster, don’t split up. Rather, watch the roller coaster ride with your reluctant child, all the time commenting excitedly about how much fun it looks and how happy and excited kids are as they come off the ride. Point out that kids coming off the ride do not look scared and are not crying.
• Nervous is Normal – Explain that while riding a roller coaster, it is normal to feel a little nervous, scream, close your eyes, and squeeze someone’s hand – in fact, it is part of the fun. Explain that feeling a bit nervous doesn’t mean you are too scared to go on the roller coaster.

At the End of the Day…

• No Regrets – If your child expresses regret that he didn’t try the roller coaster, don’t make him feel bad. Now that the day is over, it’s easy for him to ‘be brave.’ Instead, remind him there is always a next time, and that he should focus on the rides he enjoyed and the fun that was had by all.

The goal of a day at LEGOLAND Florida or any theme park is family fun so using these tips and not forcing your kids to ride rides that scare them will help everyone have fun and make memories that you will share forever.

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Miniland-Las Vegas

Imperial Soldier

Full size Ford Explorer made from LEGOS

Model Citizen of LEGOLAND

If you’d like to read my full post about LEGOLAND Florida please click HERE.

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“We’re giving families who want to visit the theme park extra incentive to plan early with this incredible pre-opening offer,” Director of Marketing and Sales Kim Isemann comments.

LEGOLAND Florida’s Standard Annual Pass is being offered at a discounted rate of $99.00 + tax. The purchase of an Annual Pass during this promotional offer will allow pass holders entrance to LEGOLAND Florida the first three months the theme park is open in 2011, and will also include unlimited admission the entire 2012 year.

LEGOLAND Florida will be unlike any other theme park in Florida offering more than 50 rides, shows and attractions within ten lands. The ten different lands of LEGOLAND Florida are The Beginning, Fun Town, Miniland USA, Castle Hill, Land of Adventure, XTreme, LEGO City, Imagination Zone, Pirate Cove and DUPLO® Village. Activities abound in each of the ten lands where kids can get their own driver’s license or become the captain of a ship, take charge on a LEGO-themed dragon coaster or even become part of the action in a pirate live-action water stunt show

The limited-time pre-opening discount on all ticket and pass products for LEGOLAND Florida will be available for a limited time and may be purchased online now at www.LEGOLAND.com.

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Isemann brings considerable expertise in theme park and attractions marketing and will lead the estimated 20-person marketing team as Director of Sales & Marketing for LEGOLAND Florida.  Isemann joins the team of Model Citizens (LEGOLAND Park’s affectionate term for employees) from her role as General Manager of the Daytona 500 Experience Attraction at the Daytona International Speedway.   Prior to the Speedway, Isemann was with SeaWorld Parks & Entertainment in escalating roles over a 12-year period, culminating in her position as the Florida Parks Director of Promotions.  Isemann is a graduate of the University of Central Florida and will soon be relocating to Polk County.

“I’m thrilled to be a part of Merlin Entertainments Group on this exciting new venture,” Isemann said.  “LEGOLAND has such a tradition of quality entertainment, and I know this will be a successful Park when we open next year.”

Joining Isemann as the Manager of Sales is Andrus, a 13-year sales veteran from SeaWorld Parks & Entertainment where he was most recently the Senior Manager of National Sales.  Andrus’ knowledge and contacts in the sales arena will prove invaluable to the first new theme park to be built in Central Florida in more than 10 years.  Andrus graduated from Kent State University with a degree in Communications.

Wallace will be heading the communications efforts for the new park as Public Relations Representative.  With more than 10 years of theme park experience, Wallace comes to LEGOLAND Florida directly from the promotions team at SeaWorld & Busch Gardens.  Previously, she was a member of the SeaWorld Orlando media relations team that opened Aquatica, SeaWorld’s Waterpark and several headlining shows.  Wallace graduated from the University of Central Florida with a degree in Advertising and Public Relations.

LEGOLAND Florida will offer more than 50 rides, shows and attractions, including thousands of spectacular LEGO^® models. The Florida development will be Merlin Entertainments’ second LEGOLAND Park in North America and will play an important role in the group’s continued growth in the U.S.  Providing a full-day, year round theme park experience geared towards families with children between the ages of 2 and 12, LEGOLAND Florida will mirror the successful concept of the four existing LEGOLAND Parks in Denmark, Germany, U.K. and California.  However, as with the other four, it will also have its own unique “twist” reflecting its stunning location and adding a Florida flavor.

The MERLIN ENTERTAINMENTS GROUP is the leading name in location based, family entertainment, which has seen the most successful and dynamic growth of any company in the sector over the last five years.   Europe’s number one, and the world’s second largest visitor attraction operator, Merlin has 62 attractions and 6 hotels in 12 countries, across 3 continents.   The company aims to deliver memorable and rewarding experiences to its 38.5 million visitors worldwide, through its iconic global and local brands, and the commitment and passion of its managers and more than 14,000 employees.   Merlin Entertainments operates the following attractions – SEA LIFE – the world’s No 1 aquarium brand, Madame Tussauds, LEGOLAND, The Merlin Entertainments London Eye, Dungeons, Gardaland, LEGOLAND Discovery Centres, Alton Towers Resort, Warwick Castle, THORPE PARK, Chessington World of Adventures, Heide Park, Underwater Adventures, and Earth Explorer.

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