David Crowder*Band’s self-made new music video for their latest single “SMS (Shine)” debuts today using an unrivaled 700,000 LITE-BRITE ® pegs. Releasing today on VEVO.com, the video also features dancing monkeys, jumping frogs and of course an appearance from the David Crowder*Band themselves.
The video portraying a love story made completely of LITE-BRITE ® pegs was done solely by hand. Even details such as the piano playing in the background and the monkeys beating a drum in perfect time was done free of digital affects and computer animation. It took 2,150 man hours, 1,200 LITE-BRITE ® images, 83 friends and 148 pizzas to complete the video.
“SMS (Shine)” is debuting exclusively this week with VEVO.com.
The premiere of the music video comes just days after the first ever “David Crowder*Band Fantastical Church Music Conference” attended by more than 2,000 people in their native Waco, TX. The conference’s stellar line-up included Louie Giglio, Rob Bell, Matt Redman, Francis Chan, Matt Maher, Jars of Clay, Leeland, Gungor, Derek Webb and more.
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