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You are here: Home / Causes / I Prefer a Real Man

I Prefer a Real Man

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April 14, 2011 by cindy 7 Comments

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I am not usually a big one for jumping on a cause’s bandwagon just because a celebrity promotes it. This time the cause is one I passionately believe in and I love the way the celebrities, Ashton Kutcher and Demi Moore are using social media to get the word out and making it easy for YOU to participate.

The Demi and Ashton Foundation (DNA), which aims to raise awareness about the harsh reality of child sex slavery, launched its “Real Men Don’t Buy Girls” interactive video campaign this week. The goal of the campaign is to educate people about child sex slavery in the United States and to create a cultural shift around the buying and selling of humans. The message of the campaign is that “Real Men” don’t buy girls. Instead, “Real Men” do respect, love, care for, and protect girls.

DNA released several short interactive videos about things “Real Men” do – starring Justin Timberlake, Sean Penn, Bradley Cooper, Jamie Foxx, Jason Mraz, Ashton Kutcher, Drake, Adrian Peterson and Isaiah Mustafa. The videos seek to entertain viewers through fun, engaging “Real Men” situations while also providing an interactive environment for consumers to support the campaign. Additional supporters include Eva Longoria, Sofia Vergara and many more.

YOU will play a critical role in spreading the word about the campaign by creating your own personalized video (it just takes a few seconds) and sharing it with friends via social media.

 

“Child sex slavery is a difficult issue to think about, which makes it all the more important that we do,” remarked Ashton Kutcher. “Real Men do not ever buy children for sex. Period.”

Added Demi Moore: “People don’t realize child sex slavery is a serious problem in the United States. Young girls are victimized in the commercial sex industry every day. No 13-year-old girl chooses to be exploited for sex. Real Men love, care, and protect girls. Real Men don’t buy girls.”

A second component to the campaign is the “DNA T-shirt Challenge.” DNA has partnered with Threadless, a community-based design company, and retailer Steven Alan to create t-shirts around the concept of freedom – www.causes.threadless.com/dnafoundation. More than 200 artists submitted designs and 60,000 votes were cast to determine the winners. The two tees selected will be sold at Threadless.com and Stevenalan.com, as well as in all Steven Alan stores, with a percentage of proceeds going to DNA (available April 15). The design challenge will culminate with a launch party at Steven Alan’s Tribeca store in April – where the two designs selected will be unveiled and the “Real Men” videos shown.

Current Trafficking Statistics:

  • The average age of entry into forced prostitution in the U.S. is thirteen
  • Ninety percent of youth trafficked for sexual purposes in the U.S. are citizens of our own country
  • Hundreds of thousands of American girls and boys are currently enslaved in the U.S.
  • An estimated one million children are forced to work in the global sex industry every year
  • The global sex slavery market generates a $39 billion profit annually
  • Selling young girls is more profitable than trafficking drugs or weapons

About The DNA Foundation: The Demi and Ashton Foundation aims to eliminate child sex slavery worldwide. Believing that freedom is a fundamental human right, Demi Moore and Ashton Kutcher founded DNA to help raise awareness about this horrific problem, change cultural stereotypes and rehabilitate the innocent victims. More information can be found at www.demiandashton.org.

Filed Under: Causes, Entertainment Tagged With: ashton kutcher, child sex trafficking, demi moore, DNA, justin timberlake, real men, sex trafficking

About cindy

I'm Cindy aka TheMomMaven. I'm a happily married empty nester living in Tampa Bay. I love all things Disney and I blog about easy recipes, family travel, family entertainement as well as product reviews and giveaways.

Comments

  1. sandra foster says

    April 14, 2011 at 6:32 pm

    Wow, what an emotional video!! It brought tears to my eyes. DNA is what is needed. We all need to get on the band wagon & do what we can to ride us of this horrific issue.

    Reply
  2. Lisa says

    April 26, 2011 at 8:13 pm

    Those stats just make me ill.
    Lisa recently posted..Ever hear 2CELLOSMy Profile

    Reply
  3. pammypam says

    April 26, 2011 at 9:21 pm

    its unthinkable that girls are used like this. it makes me SICK.
    pammypam recently posted..Early Childhood LiteracyMy Profile

    Reply
  4. Lindsay says

    April 26, 2011 at 11:12 pm

    Wow! Thank you for sharing this. I had no idea it was that big of an issue in the US. That’s awful.
    Lindsay recently posted..Lovable Labels GiveawayMy Profile

    Reply
  5. Shanaka says

    May 2, 2011 at 3:17 pm

    Ugh that’s so sad. I want to make a video.
    Shanaka recently posted..Chocolate Eclair Cake RecipeMy Profile

    Reply
  6. ConnieFoggles says

    May 2, 2011 at 11:54 pm

    So sad. I’m glad that they are doing something to help raise awareness and money.
    ConnieFoggles recently posted..A Woman’s Kindness – Heart of HaitiMy Profile

    Reply
  7. Crystal & Co says

    May 4, 2011 at 8:32 am

    I don’t even know what I say. I am shocked at how big the issue is in the US. I had no idea.
    Crystal & Co recently posted..DIY Water Bottle Teacher Appreciation GiftsMy Profile

    Reply

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This policy is valid from 02 April 2009. This blog is a personal blog written and edited by me. For questions about this blog, please contact info@themommaven.com. This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation. The owner(s) of this blog is compensated to provide opinion on products, services, websites and various other topics. Even though the owner(s) of this blog receives compensation for our posts or advertisements, we always give our honest opinions, findings, beliefs, or experiences on those topics or products. The views and opinions expressed on this blog are purely the bloggers' own. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer, provider or party in question. This blog does contain content which might present a conflict of interest. This content will always be identified. To get your own policy, go to http://www.disclosurepolicy.org

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